Telegraph: Manchester United strengthens management of employees’ social media and prohibits private posting of behind-the-scenes content
6686 Sports News on November 12 According to the "Daily Telegraph" report, Manchester United is planning to strengthen the management of content posted by employees on social media. The club will prohibit employees from sharing behind-the-scenes material related to promotions in their own name, as these contents are internal secrets and should not be made public.
In recent years, more and more employees with access to the first team and core areas of football operations have uploaded unapproved photos, videos, etc. to social platforms. This worries the club's top brass. They believe that there is currently too much unofficial behind-the-scenes content flowing into the public eye and must be regulated as soon as possible.
It is reported that Manchester United is about to issue a new set of social media usage guidelines to all employees. The new rules will clearly outline what behind-the-scenes information related to the club must not be released to the public in a private capacity.
The club emphasized that this move is not to suppress the enthusiasm of employees. Employees are still allowed to repost official content they participated in producing. Clubs simply want more control over the dissemination of internal information. An insider said: "We are not trying to discourage everyone. But it is reasonable and appropriate to manage certain sensitive content."
However, this new rule has caused different views among employees. Some people believe that showing off your work on social media is a sign of professional pride. Restricting this kind of behavior seems too harsh. Some people also expressed understanding. They pointed out that as early as Sir Alex Ferguson's coaching period, the legendary coach had extremely strict control over the information disclosed by the club to the outside world.
Since British billionaire Sir Ratcliffe officially took over the daily operations of Manchester United in February 2024, the new management has implemented a number of controversial reforms. These included massive cost cuts that resulted in more than 400 employee departures. Over the past 18 months, the club has also successively canceled a number of employee benefits, such as the annual Christmas party, free transportation during the FA Cup Final, pre-match meals and hotel accommodation, etc. These practices have caused dissatisfaction among many employees.
